Latest Search Marketing News, Analysis & Consulting
How to Scale Native Advertising Campaigns Across Mediums
Announced yesterday, ad tech startup Sharethrough told AdWeek that it has developed a new technology called Real Time Templating (RTT), “…that breaks down an ad into it’s individual parts and reconstructs it according to the environment it will run in.” Why is this important? Because it could fundamentally change the way native advertising is used by both advertisers and publishers alike.
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Latest Local, Business, Startup & Tech Articles
Taking the Middleman out of Mobile Publishing
MediaWire Mobile allows print publishers to publish digital editions to both Apple and Android OS’s using a single file, a PDF for example, and also comes with social login features, mobile analytics and reader registration data insights.
New Roger Ebert Site Gets Big Thumbs Up
What has become the culmination of an extended collaboration between Roger and Chaz Ebert as well as Chicago based web development company Table XI, the new RogerEbert.com contains a complete collection of movie reviews, vignettes and other unseen content from the film critic’s 40+ year career.
eMeals Launches Mobile App for Planning, Shopping & Saving on Meals
According to the last Gallup poll, on average, Americans spend about $7800 a year on groceries. eMeals announced Thursday they would be launching a new mobile app for iPhone designed to help shoppers bring that number down. As part of their online meal planning service, eMeals helps by consolidating recipes, shopping lists, coupons & loyalty programs into a single iPhone app designed for busy ‘on-the-go’ families who need efficient meal planning.
Tumblr Starts Showing Native Ads on it’s iOS & Android Apps
According to AdAge’s Cotton Delo, advertisers picked to kick-off Tumblr’s new foray into a growing mobile ad market include GE, Warner Bros. and ABC. Perhaps an anecdotal indication that Karp’s stomach doesn’t turn at the thought of using advertising to monetize anymore, is the lack of any Pepto ads to kick things off.
Appreciate Launches Personalized App Recommendations for Android
Appreciate announced Thursday the release of a personalized service designed to create a customized app discovery experience on Androids marketplace, Google Play. Appreciate hopes to nail app discovery by not only personalizing recommendations based on what’s popular across the network, but also what’s popular with the users’ friends using social network activity, big app data analytics and complex algorithms designed to produce a fresh feed of recommendations for users.
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- Foursquare Raises $41 mil. via Debt Prior to Big Summer Ad Push
- Debut of Smart Sites Gives Marketers New Options for Quick Mobile Responsive, Feature Rich Site Deployments
- SugarCRM Adds Business Process Management Module
- WalkMe Upgrades it’s Website Guidance Services
- Nimbuzz Releases Mobile Messaging App on Windows Phone 8
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Local Search Packages
Simon Search Marketing is a small web marketing firm focusing on Local Search Marketing, or Social, Local & Mobile Marketing to enhance visibility of our clients websites, social profiles, map & GPS listings. From Real Estate Agents and Brokers, CPA's, Lawyers, Chiropractors and anyone else whose primary target market exists within … Local Search Packages-->
Latest Search Industry News
How to Scale Native Advertising Campaigns Across Mediums
Announced yesterday, ad tech startup Sharethrough told AdWeek that it has developed a new technology called Real Time Templating (RTT), “…that breaks down an ad into it’s individual parts and reconstructs it according to the environment it will run in.” Why is this important? Because it could fundamentally change the way native advertising is used by both advertisers and publishers alike.
More Industry News Articles
Latest Mobile Articles
eMeals Launches Mobile App for Planning, Shopping & Saving on Meals
According to the last Gallup poll, on average, Americans spend about $7800 a year on groceries. eMeals announced Thursday they would be launching a new mobile app for iPhone designed to help shoppers bring that number down. As part of their online meal planning service, eMeals helps by consolidating recipes, shopping lists, coupons & loyalty programs into a single iPhone app designed for busy ‘on-the-go’ families who need efficient meal planning.
More Mobile Related Articles
Latest Google News
Google Reader Alternatives, Digg Announces it’ll Build RSS Reader
The news of Google shutting down Reader on July 1st has left many users loyal to the technology disappointed. And left people on the other side shaking their head, wondering why it’s gone on for this long, as the numbers have been declining since it’s inception back in 2005.
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Latest Los Angeles News Articles
MuckerLab’s Winter 2013 Demo Day Showcases 10 LA Startups
The Los Angeles based startup accelerator, MuckerLab is hosting it’s second annual demo day this afternoon in Santa Monica. 10 of LA’s startups will have their chance to pitch business models, opportunities in markets to audience members.
More Tech news from around Los Angeles
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SEO Services
The process of optimizing your website and other content involves many factors, for starters looking for DIY SEO I would recommend starting with SEOmoz's in-depth practical guide to SEO. It covers everything from the ground up pretty much, and even if you have a bit of SEO knowledge it still helps to review some basics and have an actual … SEO Services-->
Latest in Social Media
Upgrades to LinkedIn Search
LinkedIn announced several enhancements to it’s search features yesterday, including streamlining people, companies, and job search into a single comprehensive results page. Previously you had to search for people, jobs or companies separately. This, in addition to several other features including auto-complete, suggested searches, algorithm changes, enhanced advanced search and automated alerts.
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Latest from Search Marketing
Debut of Smart Sites Gives Marketers New Options for Quick Mobile Responsive, Feature Rich Site Deployments
Not quite a landing page or a traditional website, digital-telepathy’s new Impress Smart Sites were launched yesterday to meet companies’ branding and performance objectives, and create a new category of website that blends elements from mobile rich experiences like Nest or Square, and serve the needs of companies running paid search campaigns for a branded experience that also delivers performance.
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Latest Online Public Relations Articles
Video Press Releases, Are They Viable?
What’s the status of the traditional press release? Looking at other content marketing, it’s going video – which means there’s potential for enormous exposure online. You can imagine that reporters and bloggers are more apt to view an engaging video press release than read boring blocks of text. So today, major brands are leveraging the [...]
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Latest Technology Articles
WalkMe Upgrades it’s Website Guidance Services
WalkMe, Inc. just announced upgrades to it’s service which allows website owners to create balloon style tips, making it easier for users to register, make purchases and perform any other task on your site from an easy drag and drop interface. The service now allows users to create to-do progress lists, automated guidance sequences for common tasks as well as an integrated search feature which refines searches to return more relevant results
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Latest Startup News
Larky Launches App to Capitalize on Membership Savings
180 million people are members of organizations like the AARP, USAA and AAA, and all of these places offer discounts to consumers, but most don’t take the time, or aren’t proactive in the process. Aiming to make this easier, Larky announced a free web-site and iPhone app today that delivers information about discounts and perks at the point at which you’re going to buy something already.
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Latest New Media Articles
Taking the Middleman out of Mobile Publishing
MediaWire Mobile allows print publishers to publish digital editions to both Apple and Android OS’s using a single file, a PDF for example, and also comes with social login features, mobile analytics and reader registration data insights.
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