What You Should Know About Eye Tracking

Eye Tracking Google SERPS

Eye Tracking Google Results Page

This is one of the latest slides i could find on eye tracking studies, was looking for something with a bit more meat to it, but this will do. It does leave you with some questions, but that was the intention of Mr. Brignull.

Be sure to check out the source here, or click through to see the slide show.

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About Geoff Simon

Geoff is owner/operator of Simon Search Marketing. He graduated with a B.S. in Business Administration from California State Polytechnic University in 2003 and got an account coordinator job with GREY Global's west coast direct marketing arm (Grey Direct West, now G2 Direct & Digital) working for Bank of Americas online banking division. From there Geoff has worked in a search marketing capacity for companies including Intermark Group, Disney Interactive Media Group, SSPR and others. Brands worked on include Disney Family, Toyota Dealers Association, National Geographic, Red Bull USA Events, That '70s Show and Carsey Werner.
Geoff likes ice-hockey, is a Chicago native and proud dad to his almost 1-year old son Cyrus.
Find Geoff on Google+, Facebook, LinkedIn, or follow his Twitter handle @geoff_simon

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