Measuring the Success of Online News Releases

PRWeb offers free online news release webinar

PRWeb offers free online news release webinar

Find out on October 21, 2009 when PRWeb offers a free webinar on “Measuring the Success of Your Online News Releases”.  According to their pitch, “if you’re still lugging a clip book around to demonstrate that your online news programs are successful, you might want to bring your strategy to the 21st century.”

The feature speaker is Greg Jarboe, President and founder of SEO-PR – a firm specializing in online visibility, sculpting online image and maintaining that image.  No doubt there will be discussion on online newsrooms, press releases online, link strategies in press releases, targeting, RSS, social media, specifically how social media can be used to help search rankings.

In addition to these topics, analytics should be interesting to hear about.  What tools other than standard Google Analytics or Omniture does PRWeb offer?

I am sure they will let us know at the free webinar, but i believe they have some tracking options, at least what sort of pick up your release gets, but i believe they offer more robust reporting for certain online releases.

Register for the Free PRWeb  Webinar here, and learn how to:

  • Use current analytics to measure online news campaigns
  • Apply SEO techniques to news releases and use them to increase rankings and visibility
  • Measure the impact of social media and your blog

Also, if you are looking for someone to provide management of online news campaigns, give us a call or send an email and we can tell you how we have helped other companies do this.  We offer comprehensive programs for companies new to social media and online news releases to experienced companies looking to refine or analyze their current campaigns to see if anything is missing.

[tags]PRWeb, Free Webinar, Social Media, Online News Releases, Online Newsrooms[/tags]

About Geoff Simon

Geoff is owner/operator of Simon Search Marketing. He graduated cum laude with a B.S. in Business Administration from California State Polytechnic University in 2003. Geoff immediately secured employment as an account coordinator with Grey Direct West, (now G2 Direct & Digital) working for Bank of Americas online banking division. From there Geoff has worked in a search marketing capacity for companies including Intermark Group, Disney Interactive Media Group, and Toyota Dealers Association. During his time Geoff has worked on brands including Disney Family, Toyota, Lexus, National Geographic, Red Bull USA Events, That '70s Show and Carsey Werner.
Geoff likes ice-hockey, is a Chicago native and proud dad to his almost 1-year old son Cyrus.
Find Geoff on Google+, Facebook, LinkedIn, or follow his Twitter handle @geoff_simon


  1. Simon Search says:

    Free Webinar on Measuring the Effectiveness of Online News Releases, #FREE

  2. At the same time, respondents admit that it is often quite a challenge to measure the value and success of online news releases.

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