Taking the Middleman out of Mobile Publishing

MediaWire Mobile allows print publishers to publish digital editions to both Apple and Android OS’s using a single file, a PDF for example, and also comes with social login features, mobile analytics and reader registration data insights.

Brands Take Advantage of Super Bowl Power Outage

It’s happened before, in the NFL, NHL Stanley Cup back in 1988, and MLB numerous times, when a game must be delayed due to circumstances beyond the control of everyone’s best laid plans. But this past Sunday, when the power went out for 34 minutes during the Super Bowl, some quick thinking brands – Oreo, Tide, and Audi to name a few, used the unforeseen event to engage in some humor on social media site Twitter.

Social TV Market Changes as Viggle Buys GetGlue

In an announcement this morning, Viggle inc. (VGGL), who operates a television loyalty service business, has entered into an agreement to acquire GetGlue, the popular Social TV application for $25mil in cash and 48.3 million shares of stock. GetGlue founder and CEO Alex Iskold will join Viggle’s Board of Directors and also hold a senior […]

TVSync Launches Open API for Connected TV Apps

According to┬árecent research┬ácompiled by NewMedia TrendWatch, 80% of younger (18 – 34) TV viewers currently use a second device while watching television. With numbers this compelling it’s no wonder Google, Apple to name a couple are currently working toward connected TV experiences through a number of different projects. According to Vobile CEO Yangbin Wang, whose […]