Optimize the Title Tag of your Companies Facebook Page

Simon Search Marketing – Business Consultant – Woodland Hills, CA | Facebook – This is the title of the Facebook page for Simon Search Marketing as say, Googlebot would see it.  Now the elements come from 3 different fields on the “Edit Information” tab within Facebook.  Specifically the “basic information” sections “Company Name”, “Places Sub-Category” and “City/Town” entries.  Screenshot below and further down for the FB interface.  See which parts of your profile information is being pulled to generate this title tag.

The first part of the title tag is your company name (Simon Search Marketing), the second comes from the first two entries in the business sub-category (Business Consultant in this case) and the third your city and state (Woodland Hills, CA.) listed in the City/Town field.  See screenshot below.  It’s as simple as that, the idea here is that the more entries you have control over in the SERP’s for your brand or even other non-branded local terms, the less chance for unscrupulous listings to pop up.  There is also the obvious added advantage of being found by your facebook page through savvy data input and a little keyword research.  You can even customize the description if you wish, see if, after finding out where the title came from, you can figure out where the description in your Companies Facebook page is being pulled from.  Share in the comments if you wish.

Facebook Page Information Interface

Facebook Title Tag Optimization

About Geoff Simon

Geoff is owner/operator of Simon Search Marketing. He graduated cum laude with a B.S. in Business Administration from California State Polytechnic University in 2003. Geoff immediately secured employment as an account coordinator with Grey Direct West, (now G2 Direct & Digital) working for Bank of Americas online banking division. From there Geoff has worked in a search marketing capacity for companies including Intermark Group, Disney Interactive Media Group, and Toyota Dealers Association. During his time Geoff has worked on brands including Disney Family, Toyota, Lexus, National Geographic, Red Bull USA Events, That '70s Show and Carsey Werner.
Geoff likes ice-hockey, is a Chicago native and proud dad to his almost 1-year old son Cyrus.
Find Geoff on Google+, Facebook, LinkedIn, or follow his Twitter handle @geoff_simon

Comments

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  3. Optimize the Title Tag of your Companies Facebook Page http://t.co/CuyiAhZz

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