Video Press Releases, Are They Viable?

What’s the status of the traditional press release? Looking at other content marketing, it’s going video – which means there’s potential for enormous exposure online. You can imagine that reporters and bloggers are more apt to view an engaging video press release than read boring blocks of text. So today, major brands are leveraging the […]

Brand PR Quiz

How well do you know your PR Plan? Find out by taking this Brand PR Quiz.  Also find useful tips for PR Planning, targeting and metrics. Related Posts: eMeals Launches Mobile App for Planning, Shopping & Saving on Meals According to the last Gallup poll, on average, Americans spend about $7800 a year on… Rakuten […]

Fastest Way to Remove Your Info from Spokeo

Quick Guide on Removing Your Information from Spokeo Fastest way to remove your info from Spokeo Spokeo positions itself as a white pages, yellow pages search product.  But what it doesn’t tell you is that what it actually is which happens to be a clearinghouse for information put online by you. Regardless of whether the […]

5 Quick Tips for Optimized News Releases

Here are 5 quick tips for optimizing your press releases. Do some keyword research and use the correct keywords in your copy to maximize the probability that your release will be found by the right audience.  Wordtracker or even Google provide good tools to research keywords. Remember to use keywords and embedded links in your […]