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Walt Disney Buys Marvel for $4 Bil.

August 31, 2009 By 1 Comment

spider manThe deal announced this morning will bring characters like Iron Man and Spider Man in to the Disney family.

5,000 total Marvel characters will be acquired by Disney in the deal for $4 billion in cash and stock.  The deal still has to go through Marvel stockholders as well as antitrust review.  Marvel would receive $30 per share in cash plus 0.745 Disney shares per Marvel share owned.

 

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About Geoff Simon

Geoff is owner/operator of Simon Search Marketing. He graduated with a B.S. in Business Administration from California State Polytechnic University in 2003 and got an account coordinator job with GREY Global's west coast direct marketing arm (Grey Direct West, now G2 Direct & Digital) working for Bank of Americas online banking division. From there Geoff has worked in a search marketing capacity for companies including Intermark Group, Disney Interactive Media Group, SSPR and others. Brands worked on include Disney Family, Toyota Dealers Association, National Geographic, Red Bull USA Events, That '70s Show and Carsey Werner.
Geoff likes ice-hockey, is a Chicago native and proud dad to his almost 1-year old son Cyrus.
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    Walt Disney Buys Marvel for $4 Bil. – The deal announced this morning will bring characters like Iron Man and Spide… http://ow.ly/15NcNK

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